Stop Being the Middleman: Become the Marketer-in-the-Loop.

About the session

AI is already part of your workday. But if you’re still the one moving data between your tools and your AI, the AI isn’t saving you as much time as it could.

In this live session, Corey Haines (Marketing Skills) and Ben Leggieri (Livestorm) show what it looks like when the roles switch: AI handles the process, and you step in where your judgment matters. Expect an open conversation and real workflows.

What they will cover:

• Where AI marketing really stands today: why most teams use AI task by task, and what stops them from going further.

• The marketer-in-the-loop framework: Corey walks you through the model he teaches, and how connecting your tools to your AI changes what it can do for you.

• A webinar, before and after: from picking the topic to the follow-up emails, we’ll compare doing it by hand, with AI as an assistant, and with AI running the process.

• Skills you don’t have to write from scratch: how to start from your own context, then use ready-made skills from Marketing Skills and the Livestorm prompt library.

• What comes after the interface: how you’ll use your marketing tools when you can simply ask an agent, plus a first look at what Livestorm is building